Articles & Case Studies
Client Case Study – Kapiti Food Fair 2025
How TikTok helped turn local hype into serious momentum When people think event marketing, they often think big ad budgets, complex funnels, and months of heavy promotion. But sometimes, the real magic happens when you show up in the right place, at the right time,...
Social Media Trends to Watch in 2026 (And What They Mean for Your Business)
Social media changes fast. Like blink-and-you-might-miss-it fast. If you’re still posting the same way you were in 2023 or even 2024, you’re already behind. But don’t worry — I’ve got you. Here’s what’s shaping social media in 2026, what’s actually worth paying...
Why Hiring a Social Media Manager Beats Letting AI Run Your Social Media
AI is everywhere right now. It writes captions, suggests hashtags, plans content calendars, and promises to “do your social media in minutes”. So it’s no surprise that many business owners are asking the same question: “Why would I pay a social media manager when AI...




